December 1, 2023

Paramount Footage on Wednesday released a trailer for the movie adaptation of the Broadway musical “Imply Women,” which was itself an adaptation of the beloved 2004 film a few lady making an attempt to slot in with the favored crowd at her highschool. The brand new movie is because of hit theaters on Jan. 12.

Within the trailer, massive pink-and-white block letters clarify to viewers that “this isn’t your mom’s Imply Women.” Although the film is positioned as “a brand new twist” on the unique movie, it nonetheless seems to incorporate sure key moments, together with the “Jingle Bell Rock” dance scene and the notorious pink “Burn Ebook” stuffed with rumors and gossip about college students on the fictional North Shore Excessive College.

The reactions to Wednesday’s trailer, which was posted throughout social media platforms, have been blended.

It rapidly grew to become clear that the unique movie’s military of followers, who’ve rewatched, memeified and made costumes in homage to “Imply Women” over time, felt the difference would have quite a bit to stay as much as: One reply on X, the platform previously often known as Twitter, with over 2,000 likes consisted of a gif from the 2004 movie wherein Regina George, the college’s queen bee performed by Rachel McAdams, and her posse look judgmentally at somebody offscreen, whereas the phrase “Ew” seems onscreen. “Praying this flops,” another fan replied. Different fans panicked that they have been sufficiently old to see a mainstay of their youth get remade: “Am I this outdated that they’re remaking one in every of my FAVORITE MOVIES!!”

There was some confusion in regards to the lack of musical performances within the trailer, provided that the movie is being positioned as an adaptation of a musical. One consumer on TikTok wrote in a remark: “Wait so it’s primarily based on the musical and there’s no music??? YES GIVE IT TO ME.”

On the similar time, younger commenters on TikTok have been thrilled to see that the movie centered on Gen Z tradition: It stars the actress Renée Rapp, who was within the “Imply Women” musical in addition to the teenage dramedy “The Intercourse Lives of School Women,” and options Olivia Rodrigo on its soundtrack. A number of known as consideration to Chris Olsen, an actor who grew to become well-known by way of TikTok. “I’m sorry @Chris Olsen WHAT ARE YOU DOING HERE AND I LOVE IT,” one consumer commented.

Earlier than the trailer was launched, a teaser for the movie was shown to audiences at Taylor Swift’s live performance film, “Taylor Swift: The Eras Tour.” Those that noticed the teaser mentioned on TikTok that it made it clearer than the trailer that the movie was a musical.

The brand new movie was produced by Tina Fey and Lorne Michaels, who additionally tailored the 2004 movie into the Broadway musical, which opened in 2018. After 834 performances, Ms. Fey and Mr. Michaels decided in 2021 to not reopen the present, citing challenges from the coronavirus pandemic. The musical is now on a national tour by way of Might.

The 2004 movie, based on the self-help e-book “Queen Bees and Wannabees” by Rosalind Wiseman, was a right away hit and made $121 million on the world field workplace. Ms. Wiseman co-wrote the screenplay with Ms. Fey, who additionally portrayed a instructor within the movie.

The plot follows Cady Heron, the daughter of zoologists who’re shifting again to the US, and her interactions with and anthropological observations of the favored women at her college. Initially Cady is welcomed by them, however she makes the error of falling in love with Regina’s ex-boyfriend, placing her in Regina’s line of fireplace.

References from the movie — together with the traces “On Wednesdays, we put on pink,” “Get in loser, we’re going purchasing” and “Cease making an attempt to make ‘fetch’ occur” — have been broadly quoted and cited, even practically 20 years later.

Paramount Footage has helped the movie preserve its endurance past its unique viewership by posting the entire movie in 23 segments on the corporate’s TikTok web page final month, making certain youthful audiences might watch it at no cost.

Final week, Walmart launched a Black Friday commercial that nodded to the 2004 movie, and featured three members of the unique forged: Lindsay Lohan, who performed Cady; Amanda Seyfried, who performed Karen Smith; and Lacey Chabert, who performed Gretchen Wieners. Walmart plans to launch a “Imply Women”-themed business every Wednesday leading up to Black Friday, and the second was posted hours after the new trailer was launched.

The brand new film stars Ms. Rapp as Regina and Angourie Rice as Cady. The opposite members of Regina’s clique, Gretchen and Karen, are performed by Bebe Wooden and Avantika Vandanapu.

Ms. Fey, who stars within the movie, was not out there for remark due to the SAG-AFTRA strike, her publicist, Cara Tripicchio, mentioned in an e mail.

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